Tourism has the potential to contribute to world peace, and through appropriate management, to address current realities such as globalization, migration, conflicts, prejudices and poverty. By providing a range of international perspectives and case studies, this book discusses the interrelation between peace, conflict resolution and tourism, the role of industry and the role of the individual, and tourism as a catalyst for change and development. Exploring the ideas that there is more to peace than the absence of war and that there is more to tourism than economic interests, this book is the first of its kind and an essential resource for researchers, students and policymakers in tourism and related subjects.

9. Effects of the August 2008 War in Georgia on Tourism and Its Resources

10. Volunteer Tourism in Palestine Perspective

11. Re-evaluating Political Tourism in the Holy Land: towards a Conceptualization of Peace Tourism

12. Northern Ireland Re-emerges from the Ashes: the Contribution of Political Tourism towards a more Visited and Peaceful Environment

13. How Stable is Peace Linked with Tourism? The case of Mt. Geumgang Tourism Development Project on the Korean Peninsula

14. Divided or Reunited? Prospects for the Cyprus Tourism Industry

15. Tourism and Reconciliation

Conclusion

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In a few years, the growing number of immigrants has transformed culture shock into culture unrest (Moufakkir, 2008, p.86), defined as “the context where two cultures live together, but at a level of acceptance that has developed from a state of euphoria, apathy, to annoyance, or even antagonism”, sometimes expressed verbally and even physically. In a destination image study, we found the Dutch perceptions of people of Moroccan origin living in the Netherlands to be overwhelmingly negative, confirming similar opinions expressed in the media (ref. Table 1, qualitative information). The social and political landscape of the Netherlands was infected by the murder of right wing politician Pim Fortuyn just before the national election in May 2002. Despite and/or because of his death, his party List Pim Fortuyn (LPF) won 17% of the national vote, making it the second strongest political party in the country. Besides a rising mistrust of politicians, Fortuyn’s success was attributed to the issue of ‘unsuccessful’ integration of ethnic minorities (Krouwel et al., 2006) or what Scheffer (2000) referred to as the “multi-cultural drama”. In addition to this, the murder in November 2004 of outspoken anti-Islamic opinion-leader, filmmaker Theo van Gogh, shocked the nation. In such a tragic environment, the fear of inter-ethnic polarization, as well as the need for effective measures for integration, appears to be a reality (Krouwel et al., 2006). During the March 2010 Dutch municipal elections the PVV won in Almere with 21.6 % of all votes, making it the biggest party in the city with nine seats in the municipal board. In Den Haag, winning eight seats, they came second to the PVDA (Labor Party) and became more popular than the CDA (Christian Democrats). More importantly, a public opinion poll (peiling) of 2500 voters undertaken by Synovate during the same period indicated that this ultranationalist party would be the third most important political party in the country with 24 seats compared to nine seats in 2006. The poll by Maurice de Hond, also a very well known poll group, indicated that the PVV would become the biggest party in the country with 27 seats. As was reported in the media, these results were a shock to Dutch people and to the world community, because of the reputation of the Netherlands as a multi-cultural society noted for its tolerance and multiculturalism.

The results of a study conducted by the Tourism for Peace (lectoraat) research group are (graphs below), no surprise because they simply confirm ”public opinion” perceptions about the Moroccan Allochtonen in the Netherlands which are overwhelmingly negative. The whys of this phenon is not the subject of this communication. Rather, it is noted that Dutch people who visited Morocco were found to be less prejudiced towards Moroccans than those who did not. Tourism, in the context of this study seems to reduce prejudice. Furthermore, as those who have visited Morocco appear to be less prejudiced than those who did not, it could be suggested that tourism has to some extent a positive impact on perceptions.  

In the 9^th century B.C. epic poem, The Odyssey, Homer observed: “a guest never forgets a host who has treated him kindly”. It is possible that as guests who have been treated kindly in Morocco, the Dutch return home as hosts whose prejudices towards Moroccans in the Netherlands have been positively mediated.

That is, because of the important relation between tourism, immigration, prejudice, cultural diversity and integration, the Moroccan minstry of tourism should work together with other ministries, especially the ministry of immigration. It is unfortunate that tourism in Morocco  has not yet evolved from destination selling and promotion, to destination branding, and nation branding. Again, the irony is that Moroccan nationals abroad, in a period of less than 60 years, are set to mirror “justly or unjustly” the Moroccan people and a culture of thousands of years. And it is this mirror and the seriousness of this irony that deserve more attention in the study and “doing” of tourism.

The 1st European Conference on Peace and Tourism has received about 400 registrations, and attracted 190 participants from 35 countries. Press on the names of speakers to view their presentations. 

Welcome Address Louis D’Amore
Opening Ceremony Jannewietske de Vries
Opening Ceremony Edmund Bartlett
Plenary 1 Hon Gil da Costa Alves
Plenary 1 Hon N Nandi Ndaitwah
Plenary 2 Hon Phillip Savadoga
Plenary 2 Vasilis Morfopoulos
Plenary 2 John Hummel
Plenary 3 Catherine Rubbens
Plenary 3 Ginger Smith
Plenary 4 Janos Damon
Plenary 4 Senator Tokunbo Afikuyomi
Plenary 4 Luigi Cabrini
Plenary 5 Dallen Timothy
Plenary 5 Irena Ateljevic
Plenary 5 Myriam Jansen Verbeke

Concurrent Session Speakers: 
Aditya Eggert
Akke Folmer
Albert Postma 3b
Anna E Papanicolaou
Anne Krupp
Apolonia Rodrigues & Aurea Rodrigues 2b
Armin Gemmer
Aviad Israeli
Ben Sherman
Brett Galimidi
Brigitte Nitsch
Chris & Mike McHugo
Constantia Anastasiadou
Daphne Lowe Kelley
Dion van den Berg
Francoise Tondre
Gopinath Parayil
Gordon Sillence
Ian Kelly
Jacob Henderson
Jacob Robinet
Jan te Kloeze
Janos Damon
Jovan Popesku
Kwame Neba
Max Haberstroh
Message from IIPT Caribbean for jamaican forum
Nick Welman
Noga Collins-Kreiner
Ole Pihl
Paul te Molder
Peter Singleton
Raed Saadeh
Sarah Siddiqi
Senija Causevic
Simon Tijsma
Tomas Cuevas-Contreras
Ton van Egmond
Valentina Dinica
Victoria Lindsay
Vikneswaran Nair
Willem de Bruijn
Willem Reynders
Yolande van Wijk
Yoram Krozer